Interstate of Mind » Art Ideas from the heart. Creative minds for the driven and uncompromising. Interstate Creative Partners. Thu, 02 Jun 2016 08:22:03 +0000 en-US hourly 1 Getting busy with the aerosol Fri, 19 Jun 2015 16:00:13 +0000 It’s not often we’re asked to get our hands really dirty in the name of motor sport expression.

It’s not often we’re asked to get our hands really dirty in the name of motor sport expression but in this instance we needed to shake up the status quo and have some serious fun with a spray gun.The ‘status quo being the VW Motorsport end of season celebration party in Wolfsburg with an exhibition of Helena El Mokni’s 14 iconic World Rally Championship photographs, elegantly framed in dark cedar ‘upstaged’ by two of her Global Rallycross shots from Las Vegas in bespoke, hand painted, sprayed and stencilled frames – with attitude.

Inspired by the graffiti art of Vegas and the figure work of American artist Keith Haring the frames used the stars and stripes graphic and key colours from the two Andretti Autosport operated VW Beetles, Rockstar yellow and 7Up green.

These funky additions to the exhibition set proved a popular choice as a further frame has recently been completed and is now adorning the wall of VW senior management.


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A New Look for David Loftus Tue, 03 Sep 2013 16:44:15 +0000 We've been rather busy the past few months creating a new website for food and lifestyle photographer David Loftus.

We’ve been rather busy the past few months creating a new website for food and lifestyle photographer David Loftus. David needed to refresh his online presence, taking inspiration from his illustrative style, incorporating his various social media channels, and updating his website usability across different digital devices.

It was such a fun project to work on; our brief from David was a piece of his wall that he ripped away at for us to use as a visual benchmark! We’re really pleased with the new design – it’s a real fusion of beautiful images and clean white space, balanced with warm vintage touches, and can now be kept continually updated with David’s latest photographic adventures. And David is ‘very happy’ too.

What do you think?

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A morning with Fedrigoni & Anthony Burrill Fri, 21 Jun 2013 10:31:15 +0000 Tuesday morning took the team down to Clerkenwell for the opening of Fedrigoni’s Imaginative Papers Studio showroom.

Tuesday morning took James and myself down to Clerkenwell for the opening of Fedrigoni’s Imaginative Papers Studio showroom.

This was a great opportunity for us to check the true potential of Fedrigoni’s special papers. With shelves of impressive client samples, draws full of versatile stocks and stacks of beautifully designed Fedrigoni paper packs.

For this special event Fedrigoni collaborated with printmakers People of Print and graphic artist/print-maker/designer Anthony Burrill for a screen printing taster to celebrate the launch of Materica, a range of empathetic papers giving the same tactile and visual sensations as the natural elements that have inspired them. This was an exciting experience for us design geeks as we had the opportunity to screen print our own Anthony Burrill designed screens, which were then signed by the man himself.

Check out how we did…


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Smart Teamwork Tue, 12 Mar 2013 11:14:00 +0000 The launch of the Samsung Smart Motorsport Team at the Porsche Centre, Mayfair took a lot of preparation. But this time-lapse sequence of the setting up is quite poetic with all the suppliers from vinyl applicators to lights and AV teams all working in perfect harmony to get the job done.

A successful night - shots can be found at the InterGTM Flickr feed here.

The launch of the Samsung Smart Motorsport Team at the Porsche Centre, Mayfair took a lot of preparation. But this time-lapse sequence of the setting up is quite poetic with all the suppliers from vinyl applicators to lights and AV teams all working in perfect harmony to get the job done.

A successful night – shots can be found at the InterGTM Flickr feed here.

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The launch of a dynamic partnership Tue, 12 Mar 2013 10:20:40 +0000 As mentioned on an earlier post, we've been busy working on a new brand for the Samsung Smart Motorsport Porsche Carrera Cup Team.

As mentioned on an earlier post, we’ve been busy working on a new brand for the Samsung Smart Motorsport Porsche Carrera Cup Team. This comprised of a launch night in the Porsche Centre, Mayfair; a glittering night where the new livery was unveiled. But we’d been busy much earlier slowly dressing the cars each time they went out for performance testing at circuits at home and abroad.

Next step is the first race, on Easter weekend at Brands Hatch. Good luck team!

Follow the team at the official Instagram, Flickr, Twitter or Facebook feeds or check out the InterGTM website.

Below is the official press release.

Samsung Electronics UK today announces its partnership with InterGTM to run a hand selected team in the Porsche Carrera Cup GB Championship. The InterGTM team, will enter as ‘Samsung Smart Motorsport’ and the partnership will be used to showcase the Samsung Smart TV product range through innovative content such as the team’s first promo film which has been shot in Ultra HD.

“Despite the obvious synergies in technological performance between the cars and our televisions, for Samsung this is much more than just a sponsorship,” said Guy Kinnell, Director and Head of TV/AV, Samsung UK and Ireland. “This is about using Samsung’s relentless innovation and passion for excellence to help raise the bar in motorsport.”

InterGTM has charged Michael Meadows and Richard Kent to lead their on-track assault. Both drivers shone in junior single-seater series as they looked to reach Formula One, but have since switched to GT racing and recognise the career opportunity offered by Samsung Smart Motorsport’s entry into the category.

Michael who is the reigning Porsche Carrera Cup GB Champion will work with GT rookie Kent to help deliver the programme objectives both on and off-the track, with both drivers getting the opportunity to act as ambassadors for a blue-chip brand.

“With Samsung Smart Motorsport we have attempted to create a platform that can genuinely showcase blue-chip brands,” said Nick Downes, Managing Director, InterGTM. “We have selected two fantastic young drivers, both of whom are energetic and ambitious – not only to win championships, but to develop their respective careers off-track. We hope this partnership will start to outline what can be achieved in motorsport.”

“We have been working very closely with Samsung to help create a scalable platform which can grow throughout motorsport and help socialise its brand and products to a very loyal and knowledgeable audience,” said Paul Mace of InterGTM.

“We’re confident that we can help them achieve their objective of contributing to positive change within the sport, whist concurrently driving new business opportunities which will help qualify their investment.”

Porsche Carrera Cup runs on the UK’s premium motorsport package, TOCA, and will provide Samsung an opportunity to engage with more than 35,000 fans at each event and a further 19m viewers via live TV coverage on ITV.

The first race of the 2013 Porsche Carrera Cup GB will mark the championship’s 200th race and also the 50th of the remarkable 911 model. In a decade the Porsche Carrera Cup has generated over £40m for the British Motorsport Industry.


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Tune in… Tue, 05 Mar 2013 12:01:54 +0000 We’ve been busy over the past few weeks creating something hi-speed, hi-tech & hi-def.

Keep watching for more.


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I can has lolz? Thu, 31 Jan 2013 09:32:12 +0000 Lolcat: Teh Exhibishun is currently open at The Framers Gallery in London. Interstate designer, Alex Piercy, talks about his involvement, and the idea behind his print.

Lolcats are no doubt one of the most bizarre, yet most popular elements of the internet today. Everyone has seen at least one lolcat in their time. Not everyone really gets them, but it’s near impossible to spend more than 15 minutes browsing the internet without stumbling across one.

Personally, I have been aware of them for a few years now. I am very much a cat person myself, I envy the lifestyle of a cat, and always had cats when growing up. I’m not entirely sure what it is that tickles me so much when an out of context comment is added to a relatively normal picture of a cat,  but it really gets me. I can has cheezburger was, and still is, the home of the lolcat, but nowerdays Reddit (the front page of the internet) provides me with my daily dose of lolz.

Early last year, a friend of mine contacted me about a tweet mentioning a lolcat exhibition. It asked for artists, designers, illustrators, anyone creative who might be interested to get in touch. My housemate Andy had also seen the tweet, so we decided to contact the author, Jenny Theolin of Soapbox and Sons.

After a number of emails, the brief was clear. Ignoring the crudely makeshift lolcat aesthetic, each artist had to come up with their unique take on the theme to create a piece of beautiful, amusing and exquisitely crafted art. A few evenings of sketching and brainstorming with Andy led to a handful of ideas worth pursuing, one of which was based on a popular lolcat, Monorail Cat.

Monorail Cat is an image of a cat laying on a rail with its legs and paws tucked underneath, so it looks like some form of monorail. Simple, but effective. My idea was to somehow create a TFL inspired map of Monorail Cat. Initially, the idea felt a little vague, but the more I thought into it, the more fun I started having with the idea. The map could form an outline of a cat, the stations could be named after famous lolcats. Eventually it started to become exciting! I could begin to see the potential of this idea, so I sketched some more and started to visualize my ideas on the Mac. The starting point was developing a logo for the Monorail Cat transport system. A minor tweak to the current TFL logo had me in stitches, Monorail Cat was born!

After the main logo idea was cracked, I moved on to developing the transport system map. Loosely basing the design on a cats face, I started plotting the rail lines, adding stations as I went. After numerous tweaks, the rail system had structure. Further details were added, the zoning system, the location grid, the station names (which are all named after my favorite lolcats), and then then index to stations, all the while making sure to keep to the original design stylings of the TFL tube maps.

Once my design was finished, I submitted my idea to Jenny who instantly approved, and began thinking about printing!  I contacted Phil at Gavin Martin Colournet, a printers I am familiar with through working with them at Interstate. We settled on a run of 25, printed on white Spledorgel at 230gsm.

The prints soon arrived at the studio, and it was time to trim, number, sign them and get them in tubes ready to send off to Jenny.

Then came a period of waiting. Jenny was hard at work collecting the artwork, booking venues, organizing sponsors, and being an all round super woman! Dates were confirmed, the gallery was announced as The Framers Gallery, and the charity that this exhibition was in aid of was named as Battersea Dogs and Cats Home!

Then came the private view. Tuesday the 22nd of January, I clocked off work a little early, met with a few friends and headed over to the gallery. We arrived at the gallery just after 6pm and it was already packed! A mixture of artists, friends, guest speakers and media filled the space, the venue was alive with excitement and conversation. I had a good old browse of everyones work, and admired my own work on the wall with a slight feel of disbelief as this was my first private view as a designer. Feels good man.

Jenny proceeded to give a little speech, then introduced Kate Miltner, a Research Assistant at the Social Media Collective at Microsoft Research, New England. Kate wrote her masters dissertation on the phenomenon of lolcats, so who better to talk at the private view!

The night went off with a bang! The exhibition has been an incredible success, and due to Jenny’s amazing PR skills, the exhibition has had some great coverage from the likes of The BBC, Time out, Fox News, Wired, Creative Review, Design Taxi, and more…

As well as the exhibition getting huge coverage, I managed to get a mini feature in Computer Arts magazine!

And to end on a high, I found out yesterday (Tuesday 29th) that Monorail Cat sold all 25 editions within the first week of opening! Yay!

It’s been an honor to be part of this exhibition. Not only has it been great fun, but it’s for a very worthwhile cause.

Lolcat: Teh Exhibishun is open until Friday the 15th of February, be sure to check it out!



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Handpainted Type Thu, 22 Nov 2012 11:37:08 +0000 Great project documenting the typefaces of road side painters across India. 

Great project documenting the typefaces of road side painters across India. 

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Web Lab Fri, 21 Sep 2012 11:15:00 +0000 Excitement is stirring in the basement of the Science Museum in London as Google is showing off the power of the internet. Invading the physical realm by launching a new exhibition, Web Lab is a series of interactive Chrome experiments made by Google that brings the extraordinary workings of the internet to life, with the aim of inspiring the world on the possibilities of the web.

Visitors to both the Web Lab and web abled people across the world are coming together to make music with one another, launch information into cyberspace and see where images on the web live and travel. A highlight for me was watching my photograph being taken, processed, translated, and then drawn in sand by a sketchrob.

The exciting installations will be around for a year at the Science Museum, so take a look if you can. Failing that, the experiments are interactive for anyone, anywhere at Chrome Web Lab. (If you don’t have it already, you will need to download Chrome). The website is beautifully put together, and it will be easy to get lost playing on all the online experiments which can all be saved to your account and shared on the usual social medias.

Here is a glimpse of my participation both at the Science Museum and online.











See here for more information.

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Europe’s largest street party on our doorstep. Tue, 28 Aug 2012 10:29:42 +0000 When Europe's largest street festival arrives on your doorstep, how can you not get in the party mood?!

This bank holiday saw Europe’s biggest street festival arrive in Notting Hill once again. Notting Hill Carnival is an annual celebration of Afro-Caribbean culture in London, which has graced the W11 area since 1964!

The carnival is a feast for the senses, with the beautifully colourful costumes of the parade, the mouth watering aroma of Caribbean food in the air and the variety of sound systems offering reggae, dub and soca, among many other music genres. With over one million people taking to the streets of Notting Hill in celebration, the atmosphere was absolutely electric! With the success of the Olympics in London this year, what better way to round off such a great summer than a street party?!
This was the third year I’ve attended the carnival since moving to London, and I wouldn’t miss it for the world!

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