New Note

28th September 2010

As an avid collector of Blue Note LP’s, it’s always nice to see a tribute paid to the labels unmistakable cover designs. This music video from director Bante was made to promote a season of jazz concerts inspired by the 70th anniversary of the seminal modern jazz label at the Bella Vista Social Pub in Siena, Tuscany.

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The importance of seeing things differently

The importance of seeing things differently

24th August 2010

It is our job to see things. Firstly we have to see by learning and absorbing what a client represents and offers. Secondly, we must translate this into something tangible for the end-user to see, to understand, to associate with. But, this creative ’seeing’ process has two quite different facets.

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How many concepts can you squeeze into one brand?

How many concepts can you squeeze into one brand?

23rd August 2010

The old ’60s joke of, “How many elephants can you fit in a Mini? – 2 in the front and two in the back.” has become embedded in popular culture and evolved over time to become simply a challenge. (For the record, the world record for the most people in a Mini – the BMW version – is 24).

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walking on the line
Neon Nostalgia

Neon Nostalgia

11th August 2010

It is Concours week in Monterey and as I wondered around the exhibits on the golf course adjacent to the hotel where we are staying I was drawn by the bright lights emanating from one particular tent. A great collection of automotive neon signs on display from Dave’s Nostalgia.

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The staying-power of Formula 1

The staying-power of Formula 1

8th August 2010

This afternoon at Laguna Seca I watched a race featuring classic Formula 1 cars. It’s amazing to think that these cars, some of which are over 30 years old, are still maintained and kept in race condition for reunion events like this. Having recently worked on The Power of Formula 1 project it was also great to see some of the cars featured in the flesh… or bodywork!

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Record player
Lotus Evora Cup GT4 Photo Shoot

Lotus Evora Cup GT4 Photo Shoot

24th July 2010

Yesterday I visited the Lotus Cars factory in Norfolk to photograph the new Evora Cup GT4 with renowned motorsport and automotive photographer Patrick Gosling. The day long shoot coincided with the car’s shakedown track testing session in the morning at the company’s Hethel Test Track before moving on to Snetterton Circuit in the afternoon to really put the car through its paces!

Capturing It!

Capturing It!

5th July 2010

On more than one occasion recently I have noticed some quite prominent exposure of the font we used for the Play F.C. branding project. I suspect this is just coincidence and down to the fact that since using it I have become visually aware of its characteristics. Interestingly though, albeit for one example, the context in which it is used is far removed from the motive behind using it for Play F.C.

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Why Design?

Why Design?

20th April 2010

‘Seeing comes before words. The child looks and recognizes before it can speak.
But there is also another sense in which seeing comes before words. It is seeing which establishes our place in the surrounding world; we explain that world with words, but words can never undo the fact that we are surrounded by it.’
John Berger, Ways of Seeing, 1972

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Fragments of Time

12th April 2010

Exquisite Clock Presentation from Joao Wilbert on Vimeo.

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Brand Foolery

Brand Foolery

1st April 2010

Each year WCRS (BMW’s advertising agency) produces a tactical April Fool’s day advert which appears in the broadsheet press on April 1st only.
A company that until recently was quite ‘Joy-less’ has created a tradition of humour in the UK press. A great way to use a different angle to drive awareness and show a different side to your brand personality.

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Data is a Girl’s Best Friend

Data is a Girl’s Best Friend

26th March 2010

I never imagined the day when two of my favourite things [statement jewellery and information design] would fuse together to create such an interesting proposition. Who would have thought you could wear the weather around your wrist or the story of the highs and lows of the price of gold over the past 30 years dangling from your neck? Gone are the days of wearing a crystal ball on my finger and an owl Christmas decoration around my neck, I’m getting myself some info jewels…

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Future 10

Future 10

18th February 2010

As creative brand advisors we encourage our clients to invest in future solutions. On one of my frequent gallery tours of London,  I started wondering what the future Museum walk will be like. Being a keen list-maker ( I will create top tens of just about anything ), I started browsing the web for key trends.
These are my observations for 2010.

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Vintage Monaco Grand Prix Posters

Vintage Monaco Grand Prix Posters

19th January 2010

While researching for a current project we’re working on in the studio I discovered some wonderful historical posters for the Monaco Grand Prix. Produced between 1930 and 1984, and illustrated by artists including Geo Ham and Michael Turner, they have provided a great source of inspiration and each beautifully encapsulate the motor racing atmosphere of their day.

A Cool Intro to the World of Two Wheels

A Cool Intro to the World of Two Wheels

14th January 2010

The Glodos Bit Bike is designed as an introductory cycle for toddlers, it develops balance, co-ordination and psychomotor skills. Combining a simplistic, retro wooden chassis with oversize day-glo plastic wheels the ‘Bit’ has the looks of a concept bike that could have come from the likes of Honda. It also looks a bit like the bike used in Tron – which goes a long way in my book.

Where the Wild Things Are

Where the Wild Things Are

18th December 2009

From Beastie Boys to Boys with Beasts. Director Spike Jonze has used his surrealist visionary skills to create the motion picture based on the childrens bedtime favourite ‘Where the Wild Things Are’. Taking direct inspiration from the author Maurice Sendak’s illustrations, Jonze has created a Lo-Fi fairytale spectacle that has been lauded by adults and children alike since its release. It shows how an audience doesn’t always need to be wowed by bank breaking CGI effects when the original narrative is so strong.
Link to Official Trailer

Metrocard Art

Metrocard Art

4th November 2009

I was intrigued by Anthropologie’s window display as I walked down West Broadway last week. They have painted a New York Subway map on the window through which is viewed a suspended cut-out Manhattan island made of expired Metrocards.

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The World’s Best Player… in any Language

The World’s Best Player… in any Language

11th September 2009

In my opinion the words ‘global brand’ are overused in modern day football and are often taken out of context of what the ‘beautiful game’ stands for. However, as a designer with a growing interest in Arabic typography it was refreshing to see Real Madrid’s recent issue of language specific player shirts.

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