Interstate of Mind » Interactive Ideas from the heart. Creative minds for the driven and uncompromising. Interstate Creative Partners. Thu, 02 Jun 2016 08:22:03 +0000 en-US hourly 1 The Future of Sports Thu, 02 Jun 2016 08:22:03 +0000 “eSports” short for “Electronic-Sports” is more or less what it sounds like. Sports facilitated by Electronic Systems. In short and honest terms its Competitive Video games.

Sport has always been and will continue to be a big part of society. Whether it’s as a hobby or something more serious, whether you’re a fan or not, there’s just no escaping sport! Take the Premier League, it has an estimated worldwide following of 1.5 billion fans. That’s roughly a fifth of the world and that’s just one league in one sport! Let alone all the other sports and countries! Sport is accessible by everyone, generally speaking no matter what language you speak everyone understands the rule of the sport they’re playing! It literally is a language of its own!

Although today it’s a different kind of “sport” I’m focusing on. In fact when we hear the word sport we naturally begin to think of things like; football, rugby, athletics, swimming and so forth. For some people horse riding may be on the list and others bowls. Everyone has an opinion on sport, be it enthusiastic or not! However I’m sure one of the last thing many of us think about when sports come to mind is Video Games, but Video Games are in fact the fastest growing sport globally right now.

“eSports” short for “Electronic-Sports” is more or less what it sounds like. Sports facilitated by Electronic Systems. In short and honest terms its Competitive Video games. But don’t let that take away from the respectability though. This isn’t teenagers sat in their bedrooms playing too many hours a day. Most of these games are team based games involving crazy amounts of strategy and skill played by people who have dedicated themselves to a career in it. And just like any other sport it’s broadcasted live to viewers and even hosted in stadiums the same size as some of the largest football ones attracting fans from all over the world. But for me the great thing about eSports is anyone can watch and anyone can try the game for themselves.

eSports is becoming such a big thing that Turner (the American TV company) are hosting a televised league. They’re so confident in eSports becoming a regular activity in society that they predict that 52 million people will watch the league. Split into two 10 week seasons with a prize pool of 1.2 million for each season this is no joke! Prize money in eSports is actually somewhat crazy. Last year the “Dota 2 International” (premier tournament for the game Dota 2) had a prize pool of $18 million. This meant first Place taking home $6 million between the five of them. That’s one tournament out of 100+ hosted across the year. A whopping $1million each not including salaries and sponsorships. For a couple of days work.

Although it’s not a couple of days work. Yes the tournament might have span the length of the weekend but the effort put in leading up to that weekend isn’t measurable. It’s hours upon hours sat practicing, reviewing, improving and so forth. What has to be taken into consideration, is that these players will have given up everything the same way that professional athletes do. For them this is their career and passion. It’s their full time job and always was. It can take years and years of practicing and developing before even beginning a career as a professional gamer and that’s only the start. Then you need to work your way up and impress!

eSports bridges the gap between spectator sports and playing sports yourself. It’s far easier to relate to the game and develop a deeper understanding. Anyone can play too (age limits apply). These games can be played for fun and that’s the brilliant thing. The same way you can have a kick about at the park, and be a huge football fan following a team. You can enjoy these games in the same way with the teams having similar followings to that of other sports. The players have personalities and the games have stories (well some of them!) eSports just feels a lot more personal than traditional sports. In my opinion anyway!

Will eSports one day ultimately replace traditional sports? Will it continue to rival them and grow exponentially as it has been? Or is it potentially a fad? With a projected 350 million fans globally and a market size of $1 Billion by 2017, only time will tell. But eSports shows no sign of going anywhere right now. So ask yourself; what is the future of sports?! For me it’s looking electrical!

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ALPHABET Thu, 10 Jan 2013 18:44:00 +0000

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V&A – Hollywood Costume Mon, 17 Dec 2012 12:57:08 +0000 Hollywood Costume is the Victoria and Albert Museum’s blockbuster of the year. So much hype to promote this exhibition featuring more than 100 costumes from iconic films.

Hollywood Costume is the Victoria and Albert Museum’s blockbuster of the year. So much hype to promote this exhibition featuring more than 100 costumes from iconic films.

Movies are about people. They are at the emotional core of every film and it is their story that moves us. A film’s characters hold our attention and are of endless fascination to the audience. Hollywood Costume is about the costume designer’s role in bringing these people to life – from script to screen.

All the years of avidly watching films seemed to have all been building up to this amazing cinematic experience. I was in complete awe of not only all the costumes, but the whole production of the event. Stepping into the exhibition brought the excitement that I feel when sitting down to a guaranteed classic film. Atmospheric music, along with archive files, making-of and behind the scene videos and beautiful and inventive typography used throughout.

Check this epic exhibition out for yourself at the V&A, but hurry because the tickets are sell fast!! (Exhibition runs – 20th October 2012 – 27th January 2013).

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Web Lab Fri, 21 Sep 2012 11:15:00 +0000 Excitement is stirring in the basement of the Science Museum in London as Google is showing off the power of the internet. Invading the physical realm by launching a new exhibition, Web Lab is a series of interactive Chrome experiments made by Google that brings the extraordinary workings of the internet to life, with the aim of inspiring the world on the possibilities of the web.

Visitors to both the Web Lab and web abled people across the world are coming together to make music with one another, launch information into cyberspace and see where images on the web live and travel. A highlight for me was watching my photograph being taken, processed, translated, and then drawn in sand by a sketchrob.

The exciting installations will be around for a year at the Science Museum, so take a look if you can. Failing that, the experiments are interactive for anyone, anywhere at Chrome Web Lab. (If you don’t have it already, you will need to download Chrome). The website is beautifully put together, and it will be easy to get lost playing on all the online experiments which can all be saved to your account and shared on the usual social medias.

Here is a glimpse of my participation both at the Science Museum and online.











See here for more information.

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Blob Fri, 17 Aug 2012 10:01:22 +0000 0 Vel-O-Drome Wed, 08 Aug 2012 09:02:42 +0000 Crystal CG have worked with LOCOG to create this animation intended to excite the crowd before each cycling event at the Velodrome.


Chemical Brothers ‘Velodrome’ – London 2012 from CrystalCG International on Vimeo.

Crystal CG have worked with LOCOG to create this animation intended to excite the crowd before each cycling event at the Velodrome.

Inspired heavily by Tron, and with a custom made track from the Chemical Brothers, this is an overly cool video that adds even more excitement to an already incredible sport! You can read a little more about the animation here.

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New Designers Show Mon, 09 Jul 2012 17:06:39 +0000 This weekend I was lucky enough to have a look around the New Designers Show held at the Business Design Centre in Islington, where graduate designers are given a national platform to show off their portfolios, network and share ideas with designers from other disciplines.

Taking place over two weeks, with nine distinct design zones representing all major design disciplines, New Designers was an event full of innovation and fresh thinking. Over 3,500 of the most talented newly graduated designers from across Britain came together to showcase contemporary applied art – product design, metal work, ceramics, glass, textiles fashions and home accessories, illustration, graphic design. The range and quality of work was great. With a real show of originality, style and vibrancy the future of British design is set to be bright.

Want to know more? Take a look here.

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A Mon, 02 Jul 2012 09:34:29 +0000


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State of the Art Fri, 20 Apr 2012 16:36:53 +0000 Our esteemed Creative Director Nigel Gray is definitely of the old school. Put more fairly he’s uncomfortable with technology. He’s not the only one of course, it takes a particular kind of person to actually enjoy working with computers and that delight doesn’t always exist in the creative brain. So how does the classically trained Creative Director work with the modern studio? The answer is seemingly so simple, you get him a brush. Well, not just any brush, a beautifully styled Nomad capacitive brush for the iPad. Combined with a clever paint app he’s able to sketch on the go and email his sketches direct to the studio. No paper sketchbooks, scanning, file storage and retrieval, just emailed direct from the app.

Here are a few sketches Nigel has created (and emailed back) from this weekends Bahrain Grand Prix.

The Bahrain hotel

La Fontaine - restaurant gallery

Bernie Ecclestone mobbed by the media

A green and lush paddock

Photographers in the paddock waiting for some action

Sir Jackie Stewart holds court

Bored Media Centre security

VIP Guest

Peter Wahl from Tilke

The BBC crew

The Sky crew

Tense Saturday qualifying for Jenson's dad

Bread chef

Welcome party bbq chefs, great kofti kebabs

Watching the race

The amazing monotones of the Mercedes garage, perfect for my limited palette.

The FIA check the cars late in to the night - no chance of any secrets being captured with this detail

The garages are dismantled and cargo containers packed in the pit lane

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Words Words Words Mon, 16 Jan 2012 11:03:17 +0000 The start of a new year and Selfridges kicks off 2012 with a brand new store-wide initiative: Words Words Words. Celebrating the beauty of words, the joy of writing and the art of conversation. Appearing in all parts of Selfridges from the much-anticipated window displays to the exciting program of in-store events, the concept celebrates the power of the written word.

On the ground floor of Selfridges is an exciting pop-up shop with all your letters from A-Z on all kinds of consumer goods. Also online shops Keep Calm Gallery bringing some of there lovely prints and Tatty Divine bringing a quirky Name Necklace area. Dangerous for my wallet!

Visit the lower ground floor and you’ll see the UltraLounge has been transformed into a library and become the epicenter of the Words Words Words theme. The library provides a unique interactive space to become fully immersed in the topic, including fascinating classes and lectures from The Idler Academy and It’s Nice That, hand writing analysis sessions, story telling workshops and Penguin Book Club.

Take a look at there schedule of instore events or check what they have on offer in store.

I really enjoyed spending my Saturday afternoon lost in the world of Words Words Words. Get down there before March 1st if you can.

Selfridges Window

Words Words Words Pop-up Store in Selfridges – Image from Tatty Divine Blog

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