The Future of Sports

The Future of Sports

2nd June 2016

“eSports” short for “Electronic-Sports” is more or less what it sounds like. Sports facilitated by Electronic Systems. In short and honest terms its Competitive Video games.

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Our formula to win

Our formula to win

17th December 2015

What happens when one of the world’s leading Formula 1® teams partners with one of the world’s leading suppliers of fast-moving consumer goods? Interstate was soon to find out. After Unilever became a new sponsor for the 2015 F1® season, they approached us to create bespoke collateral for guests invited to the Formula 1® race […]

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Getting busy with the aerosol

Getting busy with the aerosol

19th June 2015

It’s not often we’re asked to get our hands really dirty in the name of motor sport expression.

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Helping to get lives back on track

Helping to get lives back on track

12th June 2015

Founder and trustee of the charity, Sir Jackie Stewart recently unveiled the new identity for the ‘Grand Prix Trust’.

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The Power in Production

The Power in Production

19th September 2014

Conceptualised, planned and designed by Interstate, the 2014 edition of The Power of Formula 1 is our latest project hot off the press.

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An all round Smart performance

An all round Smart performance

3rd April 2013

A 1st hand experience of InterGTM’s Porsche Carrera Cup Team, Samsung Smart Motorsport’s inaugural race at Brands Hatch.

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The launch of a dynamic partnership

The launch of a dynamic partnership

12th March 2013

As mentioned on an earlier post, we’ve been busy working on a new brand for the Samsung Smart Motorsport Porsche Carrera Cup Team.

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Tune in…

Tune in…

5th March 2013

We’ve been busy over the past few weeks creating something hi-speed, hi-tech & hi-def. Keep watching for more.

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Changing the Formula One Aesthetic

Changing the Formula One Aesthetic

15th January 2013

With the 2013 Formula One season fast approaching, Interstate has recently created the identity and editorial styling of a new and insightful publication about the inner workings of this complex sport.

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Paralympic Countdown

Paralympic Countdown

20th August 2012

With only a week and a half until the London 2012 Paralympics kick off, the capital is currently under going a massive operation ready itself for the biggest Paralympics in history. With the success of the the Olympic games, the worlds eyes are really on the Paralympics. For the first time in their 52 year history […]

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Gold at any price..?

Gold at any price..?

14th August 2012

Following on from my post Pressure London 2012: The Importance of Sports Psychology the journalist Matthew Syed has looked into what happens when you have reached your goal, you have won the gold…what is next in the mind of the athlete.

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Gold in W4

Gold in W4

13th August 2012

We spotted a gold post box at the town hall in Chiswick over the weekend, sparkling in the sunshine. Looked great and was there in honour of one of the victorious crew from the rowing mens four, Pete Reed, who lives and trains in the area. His team mates Alex Gregory, Tom James and Andrew Triggs […]

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A faultless performance

A faultless performance

9th August 2012

After the ecstasy of winning Gold in the Team Show Jumping earlier in the week; yesterday I was lucky enough to be at a stunning Greenwich Park for the Individual finals, with high hopes for Team GB’s Ben Maher, Scott Brash and Nick Skelton.

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Just made me laugh really…

Just made me laugh really…

9th August 2012

 

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A Record-breaking Lift

A Record-breaking Lift

8th August 2012

On Saturday I went off to Excel to watch the men’s weightlifting 94kg division. I’m a fan of the World’s Strongest Man competitions, so I was really looking forward to seeing how much these guys could lift. I was not left disappointed! It was unbelievable watching them lift such enormous weight. It’s incredible to see how far athletes can […]

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Celebrity Spots

Celebrity Spots

8th August 2012

Even though London has been a bit of a ghost town over the last week or so, there’s been a fair amount of celeb spotting to be had on the tube. Athletes past and present, commentators and presenters galore. They all seem to have shunned the Olympics lanes in favour of the good old underground. […]

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Chemical Brothers 'Velodrome' - London 2012 from CrystalCG International on Vimeo.

Vel-O-Drome

8th August 2012

Crystal CG have worked with LOCOG to create this animation intended to excite the crowd before each cycling event at the Velodrome.

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Pressure

7th August 2012

Really interesting piece, points to take through all areas of our life.

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Olympic Coin

Olympic Coin

7th August 2012

I almost forgot about the ridiculousness of paying £1.20 for a miniature bottle of no-name water in Stratford station this weekend after receiving a sparkling new Olympic 50 pence piece in my change. According to The Royal Mint, these coins are all but being taken out of circulation by the general public as they hoard […]

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Golden Olympic Shots

Golden Olympic Shots

6th August 2012

Getty Images have a lovely collection of Olympic photgraphy on the sports section of their blog, not only from London 2012, but also from games gone past. Pawel Zagrodnik of Poland (white) and Masashi Ebinuma of Japan lay on the mat after their match in the Men’s -66 kg Judo on Day two of the […]

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