Interstate of Mind » dba http://www.interstateofmind.com Ideas from the heart. Creative minds for the driven and uncompromising. Interstate Creative Partners. Thu, 02 Jun 2016 08:22:03 +0000 en-US hourly 1 http://wordpress.org/?v=4.1.1 A sweet result http://www.interstateofmind.com/a-sweet-result/ http://www.interstateofmind.com/a-sweet-result/#comments Fri, 18 Feb 2011 15:28:07 +0000 http://www.interstateofmind.com/?p=1071 We 'scooped' a prize last night at the Design Effectiveness Awards, held in the glitzy surroundings of the Brewery at the Barbican, London.

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We ‘scooped’ a prize last night at the Design Effectiveness Awards, held in the glitzy surroundings of the Brewery at the Barbican, London.

Our client, the Ice Cream Union had a clear business case that their rebrand by Interstate had delivered a significant lift to their bottom line.

The great and the good attended a show where subjectivity and designer egos are left at the door and hard business figures do the talking.

The result? A bronze this year, but who knows next time… Well done to all involved.

l-r; Henry, Alex & Andre from the Ice Cream Union, Iain, Nigel & Louis from Interstate

A proud Union...

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